Advisors in their 20s, 30s and 40s have an opportunity that does not come along even once in a generation. You are competing against advisors in their 50s, 60s, and 70s with little understanding of social media and technology but large AUM.
Today’s 45-year old graduated from college around 1990, when the computer revolution was well under way. He’s computer savvy. In contrast, today’s 55-year-old graduated from college around 1980, before PCs became a household appliance.
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