How Financial Advisors Using Constant Contact Or MailChimp Can Automatically Feed Great Financial Content Into Their Email Newsletters
Created: Tuesday, 31 December 2013 14:54
Founded in 1996 by veteran financial reporter Andrew Gluck, Advisor Products offers the Financial Advisor Content Marketing System, which is well-suited for financial advice fiduciaries that manage broadly diversified portfolios in index funds or ETFs and provide financial planning services.
For example, New York estate planning attorney, Gideon Rothschild, last Friday spoke at an A4A webinar about the disposition of digital assets and, as a result, Advisor Products within a few weeks will post FINRA-reviewed client articles and videos allowing advisors to educate clients and prospects about this emerging area of estate planning. Rothschild, chair-elect of the American Bar Association’s Real Property Trust & Estate Planning Section, is a frequent speaker at A4A webinars and blogger on A4A.
Each week, thought leaders who speak at A4A webinars, including tax expert Robert Keebler and economist Fritz Meyer, provide presentations that are converted into articles, videos, and social marketing content for an advisor's website, email newsletter, and social media stream.
The Financial Advisor Content Marketing System is best used to augment original content that an advisor publishes. However, even if you do not produce any original content of your own, this system will boost your website traffic and let you automate creation of email newsletters in Constant Contact and MailChimp.
The integration of MailChimp and Constant Contact provide you with 12 articles per month that can be ported into email newsletters plus photos that illustrate the content or charts, graphs and videos that explain the latest news about investing and financial planning news. Also provided are quarterly research reports for lead generation. The system also comes enabled to automatically generate a weekly market update email every Friday at 6 p.m. ET.
We can design and host your website
or you can add the Financial Advisor Content Marketing System to any advisor website. We build sites on an open source content management system but off a WordPress Plugin for our content system if you already have a WordPress website.
This sophisticated but easy to use online marketing solution helps boost your search engine ranking for your local and topical search phrases, and it differentiates you by communicating meaningful financial knowledge that educates consumers and provides transparency about the way you practice.