A New Study Shows That Your Facebook "Likes" May Be Far More Revealing Than You Ever Thought.
- Created: Monday, 11 March 2013 20:34
The algorithms were accurate in distinguishing African-Americans from Caucasian Americans 95% of the time, and could tell the difference between Democrats and Republicans 85% of the time. The algorithm was accurate 88% of the time in predicting male sexual orientation, and 80% accurate at predicting religion and political leanings. Personality types and emotional stability were also predicted with accuracy ranging from 62-75%.