Mass Affluent Investors Lost A Lot Of Ground In The Recession


As it turns out, Bank of America Merrill Lynch polled a few of its roughly 11,000 "mass affluent" clients -- with over $100,000 to invest but less than $250,000 -- and discovered a few ominous habits that even these relatively wealthy American families adopted to support their cash flow needs over the last few years:


* draining retirement accounts to pay monthly expenses

* delaying retirement

* abandoning saving programs


If I'm reading the data right, they also discovered that a full 1/6 of the mass affluent market had a financial plan once and has since gone off course. That's a lot of people to be brought back in out of the cold as advisors regroup.





This Website Is For Financial Professionals Only