Client Retention And Growth In Tough Times

Jerry Lezynski
03/20/09 4 PM EST

With revenues from asset management fees slashed by the worst bear market in decades, financial advisors are struggling. And with Wall Street discredited by the financial crisis, this is the opportunity of a lifetime for independent advisors to build their client base, according to Jerry Lezynski of SEI Advisor Network. To survive—and once again thrive—says Lezynski, advisors must focus now on delegating, marketing, communicating, prospecting, and positioning, and they must take steps right now to improve communications, retain clients, and build new relationships.

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