If you're helping clients with college funding, then you are talking with clients and their about more than just financial matters. You probably need to talk about which college is right or whether going to college is the best decision. So here's a new app that you might want to tell clients about to help their children find a college.
Admittedly, according to TechCrunch, "is out to give more students access to low-cost, informative college counseling when they might otherwise have none." The startup launches a free version of its site today, with additional paid features coming in January.
By the way, if you're one of those advisors who don't think they can be replaced by online apps providing financial advice, take look at this college counseling site. It's using social media and tools to replace college counselors. If you think a college counseling app can be useful and perhaps replace college counselors why wouldn't you believe that online investment apps can replace many financial advisors?