Empowering independent advisors to share ideas, Advisors4Advisors (A4A) today started allowing advisors to post links to articles, videos, and other online content. The three news sections on the A4A home page—Market & Economy News, Industry News and Technology News—now accept advisor submissions.
To post news items, an advisor clicks on “Post An Article” and submits a headline, description, and link. The item must be approved by an editor before it is posted.
This is the latest integration on A4A of advisor-generated content. A4A recently enabled advisors to rate the industry’s practice management applications.
Advisors every day are adding new ratings and reviews of software applications for portfolio reporting, financial planning, and customer relationship management.
A4A also networks independent advisors who practice the same way. Advisors using the same three portfolio management, financial planning, and CRM applications they use in their practice are placed in groups.
In addition, A4A provides detailed reviews of dozens of advisor applications. All major vendors providing software to independent advisors have access to a site where they fill in matrixes detailing their specifications. The matrixes are displayed in the Review section of A4A and enable advisors to compare apps feature-by-feature, side-by-side. A4A is the first and only website to make this information easily accessible.